Senior Director of Product Development | Electronic Arts Vancouver
Natali is a Senior Director of Product Development at Electronic Arts Vancouver, overseeing the development of the FIFA, UFC & NHL franchises - a cumulative organization of 500 people. She has been with EA for 14 years after graduating with a BSc, Computer Science from UBC. Natali's primary responsibility as a member of the EA Sports leadership team is to drive the business across two key studios - Vancouver, Canada and Bucharest, Romania. This includes managing her organization's budget and staff planning, long term development plans, strategic planning, new product kick-offs, development model improvements, day-to-day tactical execution, project auditing and risk reduction strategies.